败走中国后应该做什么(第一部分):达能与嘉士伯之对比

在中国,一时的失败不一定是永久的。 确实,打开市场困难重重,失败在所难免。对本土企业和外国企业而言都是如此。但是,中国之大,几乎总有翻身的机会。虽然竞争残酷,但是中国市场广阔,弥补了这一劣势。

My Favorite China Reading – October 2018

Greetings from Peking University, I am back in Beijing after China’s big holiday week. I generally try to avoid the tourist craziness that happens every year at this time. In terms of digital China, the giants just keep accelerating and surprising everyone. Lots of interesting things happening in mobility (Didi) and new retail (JD) right […]

The Awesome Story of David Stern and the NBA in China (Pt 1 of 3)

The following is an excerpt from our book, the One Hour China Consumer Book. It is our best explanation for how the NBA has been so hugely successful in China. “This story begins in 1978-9 with two events. First, Abe Pollin, owner of the then champion Washington Bullets, received an invitation from Deng Xiaoping to […]

重要的是:滴滴正迅速建立司机服务 (第2部分,共3部分)

在该系列文章的第1部分,我接触了一位滴滴司机,试图能够更好地了解滴滴司机的生活(点击此处下载文章)。在第2部分,我将探讨滴滴业务在司机和车主方面非常酷的不断创新。 

在中国,需要读一个MBA吗? 来自北大教授的建议

我在北大光华管理学院任教刚满五年,迎来送往了无数工商管理硕士。有些学员上了一学期课程,有些上了一学年,有些完成了两年全日制MBA课程。 问题是:在中国,必须要读一个MBA吗?各自有什么利弊?如果你是来自美国、欧洲或其他地区的学员,又该如何选择?会给你的职业生涯带来怎样的影响呢?