In this article, digital strategy consultant Jeffrey Towson breaks down BCG's 4 critical capabilities that drive rapid learning and adaptation in today's fast-paced markets. These …Read More »

In this article, digital strategy consultant Jeffrey Towson explores how businesses can leverage rapid learning and adaptation to stay ahead in today’s fast-paced digital landscape. …Read More »

In this article, digital strategy consultant Jeffrey Towson breaks down Huawei’s 6-pillar cloud for AI strategy, highlighting its role in shaping the future of digital …Read More »

Alipay’s Tap and Smart Health represent cutting-edge innovations by Ant Group, showcasing their leadership in digital transformation strategy. Digital strategy consultant Jeffrey Towson highlights how …Read More »

In this article, digital strategy consultant Jeffrey Towson shares his immersive experience with WeRide's autonomous fleet in Guangzhou, highlighting its advanced digital transformation strategy. He …Read More »

In this article, digital strategy consultant Jeffrey Towson breaks down how YouTube, TikTok, and Instagram dominate as audience-building platforms. He explores their core strategies, highlighting …Read More »

In this insightful article, digital strategy consultant Jeffrey Towson tackles the myths surrounding audience builder platforms, revealing their true potential in a digital transformation strategy. …Read More »

Alibaba's conversational AI is transforming how consumers shop, marking a shift away from traditional keyword search. This innovation highlights a critical evolution in digital transformation …Read More »

In this podcast episode, digital strategy consultant Jeffrey Towson shares valuable lessons from his visit to Alibaba Cloud, highlighting their cutting-edge digital transformation strategy. He …Read More »

In this article, digital strategy consultant Jeffrey Towson debunks 4 widespread misunderstandings about switching costs and their role in competitive advantage. He highlights how these …Read More »

In this episode, digital strategy consultant Jeffrey Towson shares lessons from his visit to Baidu Headquarters, highlighting their cutting-edge digital transformation strategy. He delves into …Read More »

Digital strategy consultant Jeffrey Towson shares three critical takeaways from his visit to Unitree Robotics, highlighting their cutting-edge advancements in robotics. The article explores how …Read More »

In this article, digital strategy consultant Jeffrey Towson shares lessons from his visits to Xiaomi and Unitree Robotics, highlighting their cutting-edge digital transformation strategy. He …Read More »

In the latest episode of the WeRide Tech Strategy podcast, digital strategy consultant Jeffrey Towson delves into the world of digital transformation strategy, discussing its …Read More »

As digital strategy consultant Jeffrey Towson explains, AI agents need data ecosystems to function effectively, which has significant implications for businesses developing their digital transformation …Read More »

As companies embark on their digital transformation strategy, they must consider the potential impact of AI agents on their business, according to digital strategy consultant …Read More »

According to digital strategy consultant Jeffrey Towson, Horizon Robotics' tech strategy offers several competitive advantages that can inform a effective digital transformation strategy. By leveraging …Read More »

In his latest podcast, digital strategy consultant Jeffrey Towson explores the remarkable growth of Horizon Robotics, a leading player in Chinese Autonomous Vehicles (AVs). As …Read More »

In this article, digital strategy consultant Jeffrey Towson highlights five key misunderstandings about digital operating basics and tech strategy. He emphasizes the importance of aligning …Read More »

Digital strategy consultant Jeffrey Towson examines the 4 key engineering innovations that make Huawei's Mate X a standout device, showcasing the company's commitment to pushing …Read More »

According to digital strategy consultant Jeffrey Towson, Huawei's new trifold smartphone is a game-changer, offering features that outshine Apple's latest releases. As a leading expert …Read More »

According to digital strategy consultant Jeffrey Towson, Huawei’s trifold smartphone is a remarkable device that showcases the company’s commitment to innovation, which is a key …Read More »

According to digital strategy consultant Jeffrey Towson, the logistics industry is undergoing a significant shift towards intelligent commerce networks, which goes beyond traditional logistics. A …Read More »

As a digital strategy consultant, Jeffrey Towson explains that understanding the differences between flywheels and network effects is crucial for a successful digital transformation strategy. …Read More »

According to digital strategy consultant Jeffrey Towson, piloting AI agents is a critical step in any digital transformation strategy, allowing businesses to stay ahead of …Read More »

According to digital strategy consultant Jeffrey Towson, many companies get extreme personalization and customer value-add tech strategy wrong, leading to ineffective digital transformation efforts. A …Read More »

According to digital strategy consultant Jeffrey Towson, the “China tech tsunami” is transforming the global tech industry, with companies like DeepSeek, BYD, and TikTok leading …Read More »

As digital strategy consultant Jeffrey Towson explains, Baidu is undergoing a significant shift from its roots as a search engine to a full-fledged GenAI powerhouse. …Read More »

According to digital strategy consultant Jeffrey Towson, Chinese tech companies like Deepseek are leading the charge in digital transformation strategy, leveraging cutting-edge technologies to disrupt …Read More »

Digital strategy consultant Jeffrey Towson breaks down the 4 key engines of Alibaba’s AI-plus e-commerce empire, providing valuable insights for businesses seeking to inform their …Read More »

According to digital strategy consultant Jeffrey Towson, Alibaba's success can be attributed to its AI-first approach, which has enabled the company to dominate the ecommerce …Read More »

According to digital strategy consultant Jeffrey Towson, JD's digital transformation strategy is a key factor in the company's success, enabling it to stay ahead of …Read More »

According to digital strategy consultant Jeffrey Towson, there are several misconceptions about barriers to entry in tech strategy that can hinder a company's digital transformation …Read More »

Digital strategy consultant Jeffrey Towson discusses the often-misunderstood concept of economies of scale in his Tech Strategy podcast, highlighting key mistakes companies make when implementing …Read More »

Digital strategy consultant Jeffrey Towson reveals the misconceptions surrounding economies of scale based on fixed costs, highlighting seven key errors that can derail a company's …Read More »

According to digital strategy consultant Jeffrey Towson, many people misunderstand the concept of network effects and its impact on a company's digital transformation strategy. In …Read More »

Digital strategy consultant Jeffrey Towson recently visited Trip.com and learned valuable lessons about their tech strategy, which can inform a company's digital transformation strategy. During …Read More »

Digital strategy consultant Jeffrey Towson shares his insights on why he likes Trip.com, focusing on the company's tech strategy and its role in driving a …Read More »

During my visit to Trip.com, I was impressed by their robust digital transformation strategy, which focuses on leveraging advanced technology to enhance user experience and …Read More »

In the evolving landscape of digital transformation, Threads is poised to surpass X (Twitter). Digital strategy consultant Jeffrey Towson delves the strategic moves that could …Read More »

In this article, digital strategy consultant Jeffrey Towson explores Bilibili's strategic shift from a short video platform to a community-focused social gaming hub. By emphasizing …Read More »

During his visit to Ant Group and Alipay, digital strategy consultant Jeffrey Towson gained valuable insights into their digital transformation strategy. He highlighted how Ant …Read More »

Digital strategy consultant Jeffrey Towson delves into the importance of a robust digital transformation strategy in today’s tech landscape, highlighting how Alibaba Cloud’s solutions can …Read More »

Digital strategy consultant Jeffrey Towson shares valuable lessons from his interview with Dongliang Guo, highlighting the critical role of a well-thought-out digital transformation strategy in …Read More »

In a deep dive with digital strategy consultant Jeffrey Towson, Cainiao's SVP William Xiong shares the secrets behind their winning global strategy. Cainiao is leveraging …Read More »

This week’s podcast is my playbook for Extreme Personalization. And how generative AI can supercharge never-ending customer improvements. You can listen to this podcast here, …Read More »

Digital strategy consultant Jeffrey Towson delves into the transformative power of AI in cross-border e-commerce through his visits to AliExpress, Lazada, and AIDC. He highlights …Read More »

In Level 3 of his Extreme Personalization Playbook, digital strategy consultant Jeffrey Towson reveals the key to creating a loyal customer base: surrounding them with …Read More »

Digital strategy consultant Jeffrey Towson shares valuable lessons from his visits to China’s digital leaders, revealing the secrets to their e-commerce success. From the importance …Read More »

Digital strategy consultant Jeffrey Towson reveals the importance of extreme personalization in driving customer loyalty and growth. In this playbook, he shares the tech strategy …Read More »

Cainiao is on a mission to win in smart logistics everywhere, and its digital transformation strategy is key to success. According to digital strategy consultant …Read More »

Beauty ecommerce and beauty tech are experiencing rapid growth, driven by changing consumer behaviors and advancements in technology. According to digital strategy consultant Jeffrey Towson, …Read More »

According to digital strategy consultant Jeffrey Towson, the key to unlocking customer obsession lies in delivering tailored experiences through personalization. In this first installment of …Read More »

According to digital strategy consultant Jeffrey Towson, personalization is no longer a ‘nice-to-have’ but a’must-have’ for businesses in today’s digital landscape. In his latest podcast, …Read More »

In today’s digital landscape, everything has become politicized, and tribe and belief network effects have gone digital. According to digital strategy consultant Jeffrey Towson, this …Read More »

Digital strategy consultant Jeffrey Towson explains how network effects can be a powerful driver of growth and success in the digital age. By understanding the …Read More »

Digital strategy consultant Jeffrey Towson explores the 4 big effects of network effects on tech strategy, including increased value, decreased cost, and enhanced user experience. …Read More »

Digital strategy consultant Jeffrey Towson discusses TikTok's success, highlighting the platform's ability to tap into consumer behavior and create addictive, bite-sized content. In contrast, Netflix's …Read More »

As a digital strategy consultant, Jeffrey Towson reveals the secrets to capturing a larger share of the consumer's mind in the digital age. By understanding …Read More »

In this Tech Strategy podcast, digital strategy consultant Jeffrey Towson shares 5 lessons from TikTok’s strategy that can inform your own digital transformation strategy related …Read More »

Digital strategy consultant Jeffrey Towson shares 3 key investment lessons from the Coinbase crypto roller coaster. By analyzing Coinbase’s journey, Towson reveals how investors and …Read More »

Coinbase has made a significant shift in its business model, moving away from a focus on trading and towards assets under management. According to digital …Read More »

Digital strategy consultant Jeffrey Towson breaks down the 3 crucial lessons from Coinbase’s rapid growth and subsequent struggles. By examining the company’s strengths and weaknesses, …Read More »

As a digital strategy consultant, Jeffrey Towson examines Bilibili’s potential pivot from its niche gaming and ACG fanbase to a broader mass-market video approach. This …Read More »

Digital strategy consultant Jeffrey Towson reveals the 5 reasons why CloudKitchens’ platform plus AI business model is superior to Uber’s. By leveraging a more efficient …Read More »

According to digital strategy consultant Jeffrey Towson, Travis Kalanick's CloudKitchens has potentially a more powerful digital transformation strategy than Uber. However, Towson argues that this …Read More »

Digital strategy consultant Jeffrey Towson explores the theoretical advantages of CloudKitchens over Uber, citing its focus on dark kitchens and real estate as a key …Read More »

Warren Buffett's investments in Sanborn Map and Dempster Mills may seem counterintuitive, but they reveal a clever digital transformation strategy. As digital strategy consultant Jeffrey …Read More »

Digital strategy consultant Jeffrey Towson delves into Kuaishou’s strategy, analyzing whether its current scale is sufficient for sustained success. This article provides a comprehensive look …Read More »

Kuaishou has finally achieved profitability, but questions remain about its long-term viability in the competitive tech landscape. Digital strategy consultant Jeffrey Towson delves into Kuaishou’s …Read More »

In this podcast, digital strategy consultant Jeffrey Towson explores the pitfalls of becoming an influencer through the framework of Porter’s Five Forces. He argues that …Read More »

In this analysis, digital strategy consultant Jeffrey Towson delves into the limitations being an influencer using Porter’s Five Forces framework. He explains why Ruhnn Holding …Read More »

Ruhnn Holding’s approach to ecommerce leverages influencers to drive sales while maintaining an asset-lite model. Digital strategy consultant Jeffrey Towson highlights how this digital transformation …Read More »

This week’s podcast is about Bilibili and its choice between staying with specialty video or going mass market video service. You can listen to this …Read More »

In Part 2 of his article on network effects, digital strategy consultant Jeff Towson explains how he takes apart network effects. He rejects the graphic …Read More »

Digital strategy consultant Jeffrey Towson explains NFX’s 16 Network Effects, which are a powerful tool for businesses looking to gain a competitive edge. By leveraging …Read More »

In this episode, digital strategy consultant Jeffrey Towson delves into Lazada’s digital transformation strategy, highlighting the three growth engines propelling its success. Towson explains how …Read More »

Lazada’s journey in Southeast Asia has evolved beyond the initial scramble for users and scale. Now, they focus on fundamentals-driven growth, emphasizing innovation and sophisticated …Read More »

NetEase is leveraging GenAI to transform its gaming business, focusing on productivity tools and innovative features like intelligent NPCs and combat robots. Digital strategy consultant …Read More »

In this analysis, digital strategy consultant Jeffrey Towson explores Bilibili’s unique approach to digital transformation. By leveraging fan behavior in anime, comics, and gaming, Bilibili …Read More »

This article examines Pop Mart’s digital transformation strategy and how it taps into collector behavior. Digital strategy consultant Jeffrey Towson provides an in-depth analysis of …Read More »

In this episode, we delve into Pop Mart’s unique consumer engine which has aspects fandom, collectors, and gambling. Digital strategy consultant Jeffrey Towson analyzes how …Read More »

Pop Mart’s success is driven by a unique combination of fan enthusiasm, collecting behavior, and gambling psychology. This digital transformation strategy has enabled the company …Read More »

Pop Mart’s success is driven by a unique combination of fan enthusiasm, collecting behavior, and gambling psychology. This digital transformation strategy has enabled the company …Read More »

Ashley Dudarenok, a renowned digital strategy consultant, shares lessons in digital growth from her experiences in China. Her insights highlight the importance of a robust …Read More »

HubSpot’s digital strategy approach centers around inbound marketing, a sales and marketing flywheel, and "all in one" CRM software. By embracing these principles, HubSpot has …Read More »

In this article, digital strategy consultant Jeffrey Towson discusses key aspects of digital transformation strategy of Hubspot. Explore the transformative impact of GenAI on HubSpot …Read More »

HubSpot is able to market and sell its CRM enterprise software to SMEs globally. That is usually particularly difficult. Digital strategy consultant Jeffrey Towson explains …Read More »

HubSpot has a great digital business model in theory. But their business in practice is a bit different than the amazing picture painted. And that’s …Read More »

Digital strategy consultant Jeffrey Towson looks at the transformative potential of GenAI on Salesforce’s CRM capabilities. He highlights how this digital transformation strategy could redefine …Read More »

In this episode, digital strategy consultant Jeffrey Towson delves into the transformative impact of GenAI on Salesforce and the broader CRM industry. He discusses how …Read More »

In this podcast, Jeffrey Towson, a digital transformation consultant, outlines the crucial steps for companies aiming to become digital attackers. He emphasizes the need for …Read More »

Explore the structural advantages of bundling in digital strategies, where cross-selling and complementing digital goods play a pivotal role. Digital strategy consultant Jeffrey Towson explains …Read More »

In the realm of digital transformation strategy, JD’s GenAI approach stands out as a new approach. Unlike Alibaba’s ecommerce strategy, JD leverages intelligence capabilities to …Read More »

In this Tech Strategy Podcast, we dissect Constellation Software’s remarkable investment strategy. Digital strategy consultant Jeffrey Towson reveals valuable lessons for investing in software businesses …Read More »

Alibaba’s GenAI strategy integrates advanced intelligence into their core products and operations. They aim to enhance efficiency and create robust barriers to entry. Group CEO …Read More »

Constellation Software, a successful investor in the tech industry, provides valuable lessons for other investors. Their strategic approach emphasizes acquisitions, vertical markets, and long-term value …Read More »

In a recent podcast interview, Alex Lee, the CEO and co-founder of Depology, shared their remarkable journey. After pivoting from a smaller ecommerce site to …Read More »

In this podcast, Jeffrey Towson, a leading tech strategy and digital transformation consultant, unpacks the playbook that fueled Depology’s meteoric rise. Learn how their innovative …Read More »

In the latest episode of the Tech Strategy podcast, Jeffrey Towson delves into Microsoft’s use of bundles to launch Teams. And dethrone Slack. With Azure’s …Read More »