Fiverr is an Israeli company, so not an Asia tech company per se. But it has a lot of freelancers in developing Asia. And it has a particularly compelling marketplace strategy. So I thought it was worth covering. First, a bit of background. Fiverr is a typical marketplace platform for services. But for B2B, not […]
Category Archives: Fiverr
Fiverr and the Classic Marketplace Platform Playbook (Tech Strategy – Podcast 74)
In this episode of the Tech Strategy podcast, Jeffrey Towson discusses the classic marketplace platform playbook, using Fiverr as an example. He explains how these platforms work, the competitive advantages they enjoy, such as network effects and economies of scale, and the challenges they face, such as competition from other platforms and the need to keep up with changing customer demands.