In Part 1, I teed up a couple of related digital concepts: Personalization. A good example of this is Shein. They are taking personalization further up the supply chain to product development. This, in theory, can become the “market of one”. Economies of Scope (vs. Scale). Good examples here are Unilever and Sony. Improving the […]
Jeffrey Towson, a China tech expert, believes that TikTok’s success is due to its addictiveness, ease of use, and highly shareable content. He also credits the app’s ability to tap into China’s growing digital consumer network.
In this class, I discuss my visit to JD’s new 50,000 sqm e-space in Chongqing – and the question of what new retail (i.e., online-merge-offline) will mean for department stores and shopping malls. You can listen here or at iTunes and Himalaya. Articles / podcasts cited in this class: JD’s E-Space Is a Fascinating New […]
Jeff Towson, a specialist in digital strategy, discusses the game-changing potential of JD’s E-space in China’s department store industry. With his rich insights, unravel the complexities of the digital transformation in retail and understand its implications for businesses across the globe. Don’t miss this comprehensive exploration of a significant shift in the retail sector.