How to Write a #1 Business Book. Step 5: Build A Marketing Team (Video)



I’ve written 3 best-selling business books, two of which hit #1 (One Hour China, One Hour Consumer China).

I’m starting to write a new book and am documenting / vlogging the process. Hopefully this will be of help to anyone working on a book – or thinking of doing so. Please follow along and write your own. ?

Here is the next video. On Youtube here. And on Tencent Video here.

Step 1 is here.

Step 2 is here.

Step 3 is here.

Step 4: “Build a Content Team” is here.

Step 6: “Do a team outline” is here.

Cheers, jeff


I write and speak about digital China.


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