A group of 15 of us were invited to spend the day with Alibaba behind the scenes for Singles’ Day 2017. Here are some final thoughts from Martin Newman of Practicology, Kitty Fox of IDC China and Daniel Zipser and Jonathan Woetzel of McKinsey China.

For more on the day, see my articles below:

Part 1: Discussion with President Michael Evans is here.

Part 2: Discussion with CMO Chris Tung is here.

Part 3: Discussion with co-Founder Joseph Tsai here.

Cheers, Jeff

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I am a consultant and keynote speaker on how to accelerate growth with improving customer experiences (CX) and digital moats.

I am a partner at TechMoat Consulting, a consulting firm specialized in how to increase growth with improved customer experiences (CX), personalization and other types of customer value. Get in touch here.

I am also author of the Moats and Marathons book series, a framework for building and measuring competitive advantages in digital businesses.

Note: This content (articles, podcasts, website info) is not investment advice. The information and opinions from me and any guests may be incorrect. The numbers and information may be wrong. The views expressed may no longer be relevant or accurate. Investing is risky. Do your own research.

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