Tag Archives: ByteDance

Can ByteDance Breach Alibaba’s Infrastructure Moat and Become An Ecommerce Giant? (Tech Strategy – Podcast 82)

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In this podcast, Jeffrey Towson discusses whether ByteDance, the Chinese tech giant behind TikTok, can breach Alibaba’s dominance in the Chinese ecommerce market. He argues that ByteDance has a number of advantages, including its large user base, its data-driven approach to marketing, and its ability to innovate quickly. However, he also acknowledges that Alibaba has a number of strengths, including its strong infrastructure, its deep relationships with merchants, and its brand recognition. He concludes that it is too early to say whether ByteDance will be able to challenge Alibaba, but that the battle between the two companies is one to watch.

Can ByteDance Breach Alibaba’s Infrastructure Moat and Become An Ecommerce Giant? (Tech Strategy – Podcast 82)

In this podcast, Jeffrey Towson discusses whether ByteDance, the Chinese tech giant behind TikTok, can breach Alibaba’s dominance in the Chinese ecommerce market. He argues that ByteDance has a number of advantages, including its large user base, its data-driven approach to marketing, and its ability to innovate quickly. However, he also acknowledges that Alibaba has a number of strengths, including its strong infrastructure, its deep relationships with merchants, and its brand recognition. He concludes that it is too early to say whether ByteDance will be able to challenge Alibaba, but that the battle between the two companies is one to watch.

ByteDance vs. Kuaishou: Innovator vs. Fast Follower Strategies for the China Attention Market (Tech Strategy)

In this insightful analysis, digital strategy consultant Jeffrey Towson delves into the digital transformation strategies of ByteDance and Kuaishou. ByteDance’s innovative approach contrasts sharply with Kuaishou’s fast follower strategy, highlighting different paths to capturing consumer attention in China. Towson’s expertise provides a comprehensive understanding of these strategies’ implications for the digital landscape.

Oracle Is Saving TikTok From Itself

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I like Bytedance. I think they make great apps. Super engaging. With fantastic user interfaces. They are one of the most innovative mobile app companies on the planet. But they suck at internationalization. Their attempt to become China’s first international digital  company has been a slow moving train wreck. Lots of us have been predicting […]

WeChat, TikTok and Capturing the Consumer Mind in a Digital Age (Tech Strategy – Podcast 36)

In this podcast, Jeffrey Towson discusses how companies like WeChat and TikTok are changing the way businesses compete for consumers’ attention in the digital age. He argues that the share of the consumer mind is becoming a more important competitive advantage than ever before. Towson provides examples of how WeChat and TikTok are using digital tools to capture the consumer mind, and he discusses the implications for businesses of all sizes.