How Did Alibaba Beat Everyone? Products vs. Digital Platforms. (Jeff’s Asia Tech Class – Podcast 4)

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This is the fourth episode of my Asia tech class. It is an introduction to Alibaba and platform business models.

Exercise:

  • For a shopping mall, credit card and conference (or convention), decide who are the core users, what is the type of interaction, and what is the frequency of interaction? Write it down.

You can listen here or at iTunes, Google Podcasts and Himalaya.

This is part of Learning Goals: Level 2, with a focus on:
  • #3: The basics of Alibaba’s marketplace platform

Here are some notes from the book Platform Revolution.

Concepts for this class:

  • Pipelines vs. Digital Platforms
  • Digital Superpower: Enables a platform business model.

Companies for this class:

  • Alibaba

Photo courtesy of Alibaba.

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I write, speak and consult about how to win (and not lose) in digital strategy and transformation.

I am the founder of TechMoat Consulting, a boutique consulting firm that helps retailers, brands, and technology companies exploit digital change to grow faster, innovate better and build digital moats. Get in touch here.

My book series Moats and Marathons is one-of-a-kind framework for building and measuring competitive advantages in digital businesses.

Listen to My Podcast Here

Note: This content (articles, podcasts, website info) is not investment advice. The information and opinions from me and any guests may be incorrect. The numbers and information may be wrong. The views expressed may no longer be relevant or accurate. Investing is risky. Do your own research.

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