What Everyone is Getting Wrong About Snowflake (Asia Tech Strategy – Podcast 105)

This week’s podcast is about Snowflake, the “data ecosystem” company. It is one of the most compelling digital business models out there. It is one of the few companies that could become the next Google or Microsoft.

You can listen to this podcast here or at iTunes and Google Podcasts.

Here is my new book (released December 1):

A summary of the Digital Operating Basics:

  1. Scale and growth and small incremental cost.
  2. Personalization. A personalized consumer experience is key to continued growth. Continually innovating on the consumer experience enables cross-selling more and more products and services to a broad audience“market of one” is the ultimate personalization.
  3. A digital core for operations. Algorithms and data are essential weapons.
  4. Ecosystem and connectedness. Every major player needs at least 10 partners for sharing data, meeting a range of consumer preferences, growing faster than it otherwise could and continually refreshing with technology and innovation.
  5. People, culture and work design form a social engine that enables innovation and execution personalized for each customer. Decision-making is designed for innovation and speed.
  6. Operational cash flow. Companies need powerful moneymaking models. Target a big opportunity and increase cash gross margin by innovation and cost reductions over time. Fund multiple experiments against consumer experience. Add revenue streams on the same digital core.

Here is a previous podcast on that.

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Related articles:

From the Concept Library, concepts for this article are:

  • Complementary Platforms
  • Digital Operating Basics
  • Cloud Services

From the Company Library, companies for this article are:

  • Snowflake

Photo by Zdeněk Macháček on Unsplash

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I write and speak about digital competition and China / Asia’s leading tech companies.

I also run Asia Tech Strategy, a podcast and subscription newsletter on the strategies of China / Asia tech companies.

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Note: This content (articles, podcasts, website info) is not investment advice. The information and opinions from me and any guests may be incorrect. The numbers and information may be wrong. The views expressed may no longer be relevant or accurate. Investing is risky. Do your own research.

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