What Should Giant Bicycles Have Done About Mobike, Ofo and China Bike-Sharing? (2)

Vote #1: Do after listening to the summary of the situation.

What should Giant bicycles have done in response to Mobike and Ofo in year one? Choose two.

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Vote #2: Do after finishing the podcast.

What should Giant bicycles have done in response to Mobike and Ofo in year one? Choose two.

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Write a 3 Minute Pitch for the CEO on What Giant Should Do

Please take 10-15 minutes and write it down. It’s the best way to learn. If you want, you can post it in the discussion forum. Located here.

Companies:

  • Mobike
  • Ofo
  • Giant

Concepts:

  • Jobs to be Done
  • Access vs. Owner Businesses
  • Demand Purification: Convenience Plus Low Price

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