The 3 Effects of Network Effects. Plus So-Young’s Cool Marketplace. (Asia Tech Strategy – Podcast 67)


This week’s podcast is about network effects. And I argue they are actually three effects at the same time. Plus some stuff about So-Young’s marketplace for services.

But first…consider joining Tech Strategy, my podcast and subscription newsletter on the strategies of the best tech companies.

You can listen to this podcast here or at iTunesGoogle Podcasts and Himalaya.

The 3-4 types of effects with network effects are:

  • NE Competitive Advantage
  • Barrier to Entry
  • Other Competitive Advantages such as switching costs.
  • Flywheel

Here is the article I mentioned:

Related podcasts and articles are:

From the Concept Library, concepts for this article are:

  • B2B Customer View: Necessary, Strategic vs. Critical
  • Platforms: Marketplaces for Products and Services
  • Network Effects

From the Company Library, companies for this article are:

  • So-Young International
This is part of Learning Goals: Level 7, with a focus on:
  • 35: Competitive Advantage and Digital Competition

Photo by Alina Grubnyak on Unsplash


I write, speak and consult about how to win (and not lose) in digital strategy and transformation.

I am the founder of TechMoat Consulting, a boutique consulting firm that helps retailers, brands, and technology companies exploit digital change to grow faster, innovate better and build digital moats. Get in touch here.

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