Behind the Scenes with Alibaba on Singles’ Day (Tech Strategy – Podcast 5)

Jeffrey Towson shares his insights into the inner workings of Alibaba on Singles’ Day, the world’s largest online shopping event. He discusses how Alibaba uses data, technology, and logistics to execute its business strategy and deliver a world-class shopping experience to its customers. He also talks about the challenges of managing such a large event and how Alibaba is constantly innovating to improve its performance.