Jeffrey Towson – Behind The Scenes at Alibaba Singles’ Day 2018 (part 1) – Video

I was part of the “global influencers” group that was behind the scenes at Alibaba Singles’ Day 2018. It was pretty great. And I got to learn a ton about some of their latest initiatives. I vlogged the day. Here is part 1 (of 2). Part 2 is here. Video on Youtube here. And on […]

Singles’​ Day 2018: China’s Increasingly Emotional Consumers Shake the World

It’s Singles’ Day 2018 and I’m behind the scenes with Alibaba in Shanghai. It’s awesome. The numbers are coming in and the GMW is now at 120B RMB (as of 10am Nov 11). I’m rushing about to events today. But here are my take-aways so far: Take-Away 1: Chinese consumers are getting more emotional. Their […]

Meituan vs. Alibaba vs. Ctrip Is About 3 Big Questions (Pt 4 of 4)

Since visiting Meituan headquarters, I’ve written a quite a lot about the company (see Part 1, Part 2 and Part 3). And Meituan’s world is kind of fascinating right now. They have gone public. Awesome. Congratulations. A well-funded war has been launched against them by Ele.me (i.e., Alibaba) in food delivery. Ouch. Meituan and several […]

“星巴克联手阿里巴巴”意味着瑞幸咖啡需要尽快与京东或腾讯合作

星巴克已经与阿里巴巴建立起一种“新零售”形式的战略伙伴关系。通过此种方式他们已经快速进入了数字中国和消费中国的前沿,为人称道,令人赞叹。然而,这对于瑞幸咖啡而言却真的是个坏消息。

京东正在做的4件炫酷之事(京东总部观后感)

近期,我陪同一群欧洲学生参观了位于北京的京东总部。他们是都灵大学发起的 ChinaMed / TOChina 项目的一部分,这是一个中国和南欧之间的精彩交换项目。关于该项目我将推出更多介绍性文章。该项目的负责人是吉奥瓦尼·安多里诺(Giovanni Andorino)和弗朗西斯科·希尔维斯特里(Francesco Silvestri)。

瑞幸咖啡如何能够在中国击败星巴克 (第2部分/共3部分)

在第1部分,我详细说明了我参观几家瑞幸咖啡门店的情况。这是一个来势凶猛的新兴企业,它致力于在中国的零售咖啡业打败星巴克。所以,在第2部分,我的问题是:瑞幸咖啡能干掉星巴克吗?