In this Tech Strategy podcast, digital strategy consultant Jeffrey Towson shares 5 lessons from TikTok’s strategy that can inform your own digital transformation strategy related to consumer behavior on video. By understanding how TikTok’s unique approach to content discovery and user experience has led to its massive popularity, businesses can gain valuable insights for their own digital strategy.
Sora is a text-to-video AI platform that can generate high-quality short videos from any text input. This poses a serious challenge to ByteDance, the leader in short video content creation and distribution. In this article, digital strategy consultant Jeff Towson explains why Sora is a disruptive innovation and how ByteDance can respond to it by leveraging its core competencies.
ByteDance, the parent company of TikTok, faces a new challenger in the short video market: Sora, a text-to-video AI platform that can generate realistic videos from any text input. Sora’s technology poses a threat to ByteDance’s core competency of content creation and distribution. In this article, Jeff Towson analyzes the tech strategy behind Sora and ByteDance, and suggests how ByteDance can respond to this disruption.
ByteDance is known for its innovative approach to technology and its ability to quickly adapt to changing market conditions.
In this Tech Strategy Daily article, we explore how ByteDance is going for fast, decentralized innovation at a global scale.
By leveraging its strengths in AI and machine learning, ByteDance is able to stay ahead of the competition and continue to grow its user base.
Jeff Towson, a tech strategist and author, visited ByteDance’s TikTok headquarters in China.
He learned 3 important strategy lessons from his visit that can help businesses of all sizes succeed in the digital age.
Jeff Towson, a tech strategist and author, visited ByteDance’s TikTok headquarters in China.
He learned 4 important lessons from his visit that can help businesses of all sizes succeed in the digital age.
These lessons include the importance of data, creativity, and global expansion.
In Tech Strategy Podcast 161, Prof Jeff discusses the international success of TikTok and Shein, contrasting it with the less global impact of WeChat and Kuaishou. He identifies three key factors: having a 10x product and user experience, offering a service that’s standardizable across borders, and the ability to build on or develop competitive advantages rapidly.
In this comprehensive discussion, the focus is laid on why American citizens should protect TikTok. Contrary to popular belief, TikTok is not the major threat to freedom and privacy; the US Censorship Regime is. At present, TikTok plays a crucial role in breaking the censorship monopoly and restoring free speech in Silicon Valley.
A few years ago, I went to the WeChat Open Talk meeting in Guangzhou and founder Allen Zhang (see photo) gave a talk that really stuck with me. He talked about about the powerful role of information flows in society and life. And how the digitization of these information flows has created a situation where […]
Generative AI is a rapidly developing technology that has the potential to disrupt many industries, including the content creation industry. Generative AI can be used to create new content, such as videos, images, and text, that is indistinguishable from human-created content. This means that generative AI could potentially replace human creators on platforms like YouTube and TikTok.