Evil Moats: Tech-Created Habits and the Hijacking of Consumer Minds (Asia Tech Strategy – Podcast 80)

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Competitive advantages can be build on the demand and the supply side. And advantages on the demand (i.e., revenue) side are usually about customer capture in some form. One general category for this is when a company captures a “share of the consumer mind.”

In this talk, I go into how some companies do this for their own benefit. And against the interests of the consumer. I call these types of competitive advantages “evil moats”.

You can listen to this podcast here or at iTunesGoogle Podcasts and Himalaya.

Here are the books and articles I mentioned:

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Related podcasts and articles are:

From the Concept Library, concepts for this article are:

  • Share of the Consumer Mind

From the Company Library, companies for this article are:

  • n/a

Photo by Sammy Williams on Unsplash

I write, speak and consult about how to win (and not lose) in digital strategy and transformation.

I am the founder of TechMoat Consulting, a boutique consulting firm that helps retailers, brands, and technology companies exploit digital change to grow faster, innovate better and build digital moats. Get in touch here.

My book series Moats and Marathons is one-of-a-kind framework for building and measuring competitive advantages in digital businesses.

Note: This content (articles, podcasts, website info) is not investment advice. The information and opinions from me and any guests may be incorrect. The numbers and information may be wrong. The views expressed may no longer be relevant or accurate. Investing is risky. Do your own research.

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