Jeffrey Towson – Give Chinese Consumers Exactly What They Want (Video)

Bike-sharing in China is a great example about how digital tools can have a big impact on fairly simple businesses. Mostly by increasing convenience and giving consumers what they really want. From a talk I gave in Singapore in 2018.

Video is below and Youtube link is here.

Part 1: What is the Engine of Chinese Bike-Sharing?

Part 2: Give Consumers Exactly What They Want

Part 3: In Digital China, Re-Imagine Operations ASAP

Part 4: In Digital China, Get Ready for Super-Platforms

Part 5: New Retail in China is Bigger Than You Think

Part 6: What’s Next in New Retail

Part 7: The Race for Assets in New Retail / Conclusion

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I write and speak about digital China and Asia’s latest tech trends.

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