Is GenAI Disrupting Salesforce? The Rise of Intelligent CRM? (Tech Strategy – Podcast 215)

In this episode, digital strategy consultant Jeffrey Towson delves into the transformative impact of GenAI on Salesforce and the broader CRM industry. He discusses how intelligent CRM technologies are reshaping digital transformation strategies, offering unprecedented efficiency and insights. Towson highlights the strategic shifts companies must consider to stay competitive in this evolving landscape.

The 3 Steps of a Digital Attacker Strategy (Tech Strategy – Podcast 214)

In this podcast, Jeffrey Towson, a digital transformation consultant, outlines the crucial steps for companies aiming to become digital attackers. He emphasizes the need for a robust digital transformation strategy, drawing from his expertise in both Asian technology and Western digital platforms. Tune in to gain practical insights and stay ahead in the ever-evolving digital landscape.

How Beauty Brand Depology Grew to $20M in Ecommerce Sales in 3 Years (Growth Tactics Podcast)

In this podcast, Jeffrey Towson, a leading tech strategy and digital transformation consultant, unpacks the playbook that fueled Depology’s meteoric rise. Learn how their innovative approach disrupted the beauty ecommerce landscape. From leveraging cutting-edge technologies to mastering customer engagement, Depology’s success story is a testament to the power of strategic thinking in the digital age.

Microsoft

Why Microsoft’s Bundles Are So Powerful. As Slack Found Out. (Tech Strategy – Podcast 212)

In the latest episode of the Tech Strategy podcast, Jeffrey Towson delves into Microsoft’s use of bundles to launch Teams. And dethrone Slack. With Azure’s cloud services gaining market share and AI tools like Sales Copilot and GitHub Copilot driving productivity, Microsoft remains a tech powerhouse. As a digital strategy consultant, Towson highlights how Microsoft’s strategic moves are redefining the industry landscape.

Barriers to Entry

How to Build Barriers to Entry with GenAI and Intelligence (Tech Strategy – Podcast 211)

In this podcast episode, Jeff Towson delves into the innovation strategy behind using GenAI and intelligence technology to create robust barriers to entry. As a leading digital transformation consultant, Jeff provides valuable insights on how businesses can leverage these advanced technologies to stay ahead. This episode is a must-listen for anyone seeking to refine their digital transformation strategy with guidance from a seasoned digital strategy consultant.

GenAI Playbook Step 2

My Generative AI Playbook: Step 2 (Tech Strategy – Podcast 210)

In this episode of the Tech Strategy Podcast, Jeff Towson explores the second step of his Generative AI Playbook, focusing on the critical aspects of tech strategy. He discusses the key elements that drive successful AI implementation and shares actionable insights for businesses looking to harness the power of generative AI. Tune in for a deep dive into how strategic planning can transform AI potentials into tangible outcomes.

iQIYI’s Playbook for Tech-Empowered Entertainment (Tech Strategy – Podcast 209)

In this episode of the Tech Strategy Podcast, Jeff Towson unpacks iQIYI’s playbook for tech-empowered entertainment. Discover how one of China’s top online video platforms is leveraging technology to reshape the entertainment landscape. Gain valuable insights into iQIYI’s strategies and what they mean for the future of digital media.

iqiyi

Lessons from Visits to JD, iQIYI and Huawei (Tech Strategy – Podcast 208)

Jeff Towson shares his observations from visits to JD, iQIYI, and Huawei, highlighting the key strategies and insights from these encounters. He discusses how these companies are leveraging technology to drive growth and innovation. Towson also shares his own perspectives on the implications of these strategies for businesses and investors.