3 Lessons in Digital Strategy from AB InBev and Zé Delivery (2 of 2) (Tech Strategy)

Digital strategy consultant Jeffrey Towson analyzes the digital transformation strategies of AB InBev and Zé Delivery, highlighting the importance of a clear digital vision and a willingness to experiment. By embracing a digital-first mindset, these companies have achieved remarkable success in their respective industries. In this article, Towson breaks down the key takeaways from their approaches to inform your own digital transformation strategy.

Zé Delivery in Brazil Is a Great Example of Upgrading from Personalization to “Wow” Experiences (1 of 2) (Tech Strategy)

Ze Delivery’s success can be attributed to its unique business model, which has enabled the company to thrive in a competitive market. Digital strategy consultant Jeffrey Towson breaks down the key components of Ze Delivery’s model and what makes it effective. By understanding Ze Delivery’s approach, businesses can gain valuable insights into crafting their own digital transformation strategy.