Ashley Dudarenok, a renowned digital strategy consultant, shares lessons in digital growth from her experiences in China. Her insights highlight the importance of a robust digital transformation strategy to drive business success. Entrepreneurs can leverage growth tactics to navigate the complexities of digital markets and achieve sustainable growth. Interviewed by digital strategy consultant Jeffrey Towson.
Ashley Dudarenok, a renowned digital strategy consultant, shares 5 lessons in digital growth from her experiences in China. Her insights highlight the importance of a robust digital transformation strategy to drive business success. Entrepreneurs can leverage growth tactics to navigate the complexities of digital markets and achieve sustainable growth. Interviewed by digital strategy consultant Jeffrey Towson.
In a recent podcast interview, Alex Lee, the CEO and co-founder of Depology, shared their remarkable journey. After pivoting from a smaller ecommerce site to a beauty brand in 2019, Depology rapidly scaled its revenue to $10M within ten months. Their secret? A well-executed digital transformation strategy. In this article, we uncover valuable lessons for businesses seeking to grow in the digital era.
In this podcast, Jeffrey Towson, a leading tech strategy and digital transformation consultant, unpacks the playbook that fueled Depology’s meteoric rise. Learn how their innovative approach disrupted the beauty ecommerce landscape. From leveraging cutting-edge technologies to mastering customer engagement, Depology’s success story is a testament to the power of strategic thinking in the digital age.
Pinduoduo (PDD) has really stood out in digital – both for its ability to break into a market dominated by Alibaba and JD and for the stunning speed of its growth. Founded in 2015, PDD has grown to +800M users in six years. It grew to +$9B in revenue. Upon reaching a +$100B market cap, […]
In 2009, Brian Acton and Jan Koum founded WhatsApp to ride the wave of mobile apps kicked off by the launch of the iPhone. The original purpose of WhatsApp was to put a status notification next to your name, to let people know “what’s up”. But the small team noticed three important things that would launch their […]
In November 2020, beauty unicorn Perfect Diary went public in the USA after 4 years of stunning growth. Founded in 2016, the company rose to become the #1 (or #2) make-up brand online in China. And they did it mostly by growth hacking the major ecommerce and social media platforms of China. I thought Perfect […]