My Notes from CES 2019 – Hyundai, Qualcomm, Samsung, etc.



I had a blast at CES 2019. And with my press credential I got to attend the press conferences, where I took a ton of notes. I am just filing them here. Cheers, -jeff

My takeaways from the Toyota press conference:

Going from Auto to mobility solutions company, which basically means doing hardware, software and services.
-Their Four pillars are “Connected, autonomous, shared, electrification” -60% of Electrified vehicles in USA are Toyota or Lexus. By 2020, 15% sold in USA to be electrified.
-Coolest thing is Toyota Guardian . AI that assists drivers. Blended envelope control. Like a fighter jet. As driver reaches edge of safety envelope AI nudges driver back into envelope. Note: 30% of teen fatalities are auto related. Elderly also need help.
-Longer term will launch “Toyota Chauffeur”. Which Replaces driver. Level 4-5. No driver input. -Have Partnered with Paccar for electric trucks.

My takeaways from the Hyundai press conference:

-With autonomous vehicles, more activities can happen in a car. It will be another “living space”. Like a room of your house that detaches and moves.
-Mobility will be “Personalized”. Nobody has same screen on their phone. Same with rooms. So your mobile space will reconfigure for kids, dad, exercising, working, entertainment or whatever (called Style Set Free).
-For non-owned vehicles, mobility will be paid for by the mile. But can also be a Minutes payment program. Or through a membership package. Or by energy used? Remember nobody used to buy data on phones.
-Smart, Connected cars will have a Hive mind. Each car collects and processes data and sees what all the others see. All connect to each other and the cloud.
-“Hyundai Cradle” Invests in disrupters. Made +30 investments in 2018. In Seoul and Silicon Valley. Opening other locations.
-Car, like device, companies are trying to become digital and / or platform companies. You can see progress in niches. Especially in edge computing.

Takeaways from the Samsung press conference:

-Co is doing “Hardware, software and AI”. Building from former to latter, as much they can.
-70% of US homes have 1 Samsung device. So Tv, refrigerator, processor chips, washer, phone, watches. Laptops. Speakers. Ovens.
-Co Wants to make devices smart and connected. IOT and 5G changes how they connect. AI changes what they can do. For smart home, key question is what is going to be the center of smart home?
-70% time spent in kitchen. Touch fridge 40-50x per day. More than tablet or tv? -Voice assistant is better when talking to screen you can see.
-they have Family Hub which screen + voice in refrigerators. Interacts with other home devices. Virtual home assistant. Post photos. Family board. Get recipe recommendations. Execute recipe steps automatically in oven and such.
-For smart cars, C-v2x connects cars with cars, people and infrastructure nearby. Without telco network.
-Also doing robotics. Retail bots. Care Bots.

Takeaways from the high tech retail forum:

-WeChat is the “super connector” of China. A good term.
-“Scan and go” by WeChat and Walmart in China got really rapid adoption. About 30-40% of walk-in customers do this.
-WeChat pay and QR are already widely understood in China. So its easier to get adoption in e-commerce initiatives.
-JD’s biggest advantages have been quality and speed. 90% of deliveries same day or next day. -Doing everything in-house gives JD a long chain of data.
-The West needs more shopping festivals.
-You can’t overestimate the importance of KOLs and fun in Chinese e-commerce.

Takeaways from the Bosch press conference:

-400,000 employee company but has 27,000 software engineers
-Company active at three levels: Sensors, software and services (Bosch iot cloud)
-big focus on IOT and sensors.
-Half of all smartphones have use their mems sensors. Mobility and home is their focus For Mobility- give more options. More convenience. Fewer accidents. No stress. No emissions. -Shared urban shuttles (see pic). On demand shuttles. Electric. Self driving.
-Partnering with Daimler. Leveraging history with auto oems. For Homes. Focus is Time-saving, reliable use, maximize energy efficiency / minimize usage. Auto Close open windows
-Doing Home connected appliances such as smart food storage. Remind about expiring food.
-Projector turns kitchen counter into a touchscreen (see pic) -Indigo robot lawnmower. With Obstacle recognition.
-Are Data protection and privacy by European / German standards?

Takeaways from LG Pres IP Park keynote

-Appliances reduced manual labor. Now AI will reduce cognitive labor.

-AI in appliances can be smart vacuums (hits high traffic spots), intelligent cooking assistant, virtual fitting, ac based on what you are wearing, etc.

-Guide Bots can be used in airports, malls, restaurants, receptions,
-Three trends are small data (learn from small info like 3 washes of clothes), learning at the edge (in device, not cloud), life long learning (not by Co upgrades, just day by day learning of device or system. Forever) -Mobility is about “What to do with time in car now?”
-Could be a Mobile space for entertainment, or work, or shopping at stores you pass.
-Is About extending the home experience into a mobile space.
-C-v2x (like WiFi) will connect vehicles to pedestrians, vehicles, infrastructure and network as the travel. -C-v2x Enables Exchange perception, coordinated driving, real time local updates, path planning with intention.
-Robotics plus perception AI means a Hive mind for all devices. Robots will share all knowledge. Coordinate tasks and responses. Coordinate services of home, office, street lights.

Takeaways from IBM CEO Ginni Rometti keynote speech

-What’s next for IBM is Deep Data, Broad AI and Quantum Computing -Less than 1% of worlds data is collected and analyzed.
-The Weather Company (IBM co) will predict weather everywhere in world. Every 3kilometers. Weather is biggest external factor that impacts business.
-Need information architecture before can do AI. Need tons of data. Get basics right. Including Cultural change.
-Delta Airlines digital is about Think big, start small, act and learn fast. With focus on existing problems.
-Could trust in supply transparency (blockchain) replace trust in brands? New type of loyalty? -Narrow AI is one task in one domain. Can learn rules automatically if lots of data.
-Broad AI is many tasks in one domain. Learn from fewer examples. Learning plus reason.
-General AI is like humans. Decades away.
-Quantum processing is coming in 2-5 years.

My takeaways from the Hisense press conference

– Hisense was the only China company to present on the media day. cool.
– Having a soccer player perform was kinda odd (see pic)
– They are betting big on Smart Tvs becoming the center of smart homes.
– Amazon Alexa and google assistant are built into their TVs. Can search and control by voice, no matter what platform you use. Great.
– Voice-only assistants suck. They are dramatically better with screens.
– Outside of smart homes, their TV strategy is to advance tech, improve design and Increase content availability.
– for content, their TVs carry three platforms
– android TV (apps, games, vids), Roku TV (#1 usa streaming platforms), vidaa smart tv.
– Founded 1969, this is the company’s 50th anniversary. Same as Intel.
– They are the #1 tv company in China. #4 globally. In +130 countries.
– their new LaserTV is awesome.

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