Digital strategy consultant Jeffrey Towson provides a forward-looking analysis of the primary technological shifts expected to reshape the business environment by 2026. The discussion focuses on how companies can build a sustainable digital transformation strategy by anticipating changes in AI, platform competition, and infrastructure. These seven predictions serve as a roadmap for executives looking to maintain a competitive advantage in an increasingly complex digital economy.
In this deep dive, digital strategy consultant Jeffrey Towson interviews CTO Faraz Arshad to uncover the technical milestones of the STARZPLAY and Huawei partnership. The discussion highlights how a robust digital transformation strategy allowed the platform to scale efficiently while maintaining a high-quality user experience across diverse geographies. By leveraging cloud-native solutions and localized content delivery, the two companies are setting a new benchmark for media innovation in the MENA region.
Digital strategy consultant Jeffrey Towson examines how agentic e-commerce can finally address the lack of personalization that has historically plagued the tourism industry and online travel agencies. This shift represents a pivot in digital transformation strategy, moving away from “search and click” interfaces toward AI agents that understand user intent and execute complex travel tasks. By automating the coordination of flights, hotels, and activities, these agents aim to fix the fragmented experience currently offered by traditional digital platforms.
The article details insights gained from a visit to Huawei, focusing on the substantial physical infrastructure required for AI. It discusses how this shift towards owning the “picks and shovels” represents a major change in tech strategy. Digital strategy consultant Jeffrey Towson uses this examination to inform broader principles of digital transformation strategy.
The biggest cost for a GenAI service is not the initial development but the continuous expense of maintaining its correctness and relevance over time. This ongoing financial commitment for updates, fine-tuning, and human oversight is a pivotal consideration for any digital transformation strategy. According to digital strategy consultant Jeffrey Towson, this operational cost of correctness is the central challenge that will determine the long-term viability and profitability of generative AI services.
Digital strategy consultant Jeffrey Towson details his on-the-ground visits to leading Chinese tech firms. He extracts powerful lessons on innovation and digital transformation strategy from their unique approaches. This analysis provides a crucial framework for understanding modern competitive dynamics.
The next phase of ecommerce is shifting towards agentic systems, categorized into the ABCs: Advisors, Brokers, and Concierges. This evolution represents a fundamental change in digital transformation strategy for online retail. Digital strategy consultant Jeffrey Towson explains how these AI-powered agents will actively work on behalf of consumers.
This week’s podcast is the first in a series about AI infrastructure. Both capabilities and costs. You can listen to this podcast here, which has the slides and graphics mentioned. Also available at iTunes and Google Podcasts. Here is the link to the TechMoat Consulting. Here is the link to our Tech Tours. Here is the AI Playbook (Step 1) […]
Digital strategy consultant Jeffrey Towson argues that most people get digital transformation strategy wrong by focusing only on individual technologies. He states you must instead master four key topics to see the complete picture of digital competition. This approach moves beyond tech features to a holistic business model view.
The Agentic AI Operating Model is the next digital transformation strategy, moving beyond simple AI tools to a system of autonomous AI agents that work alongside humans. According to digital strategy consultant Jeffrey Towson, this model consists of four integrated components: the AI Agent Layer, the AI Coordination Layer, the Human Coordination Layer, and the Operating Rhythm. This framework enables companies to fundamentally redesign their operations around the new capabilities of AI.