This is my playbook for digital growth, which outlines a core framework for a successful digital transformation strategy. The goal is to use a tech stack to acquire, engage, and monetize customers at scale. According to digital strategy consultant Jeffrey Towson, this approach is about building a system for scalable, profitable growth.
Digital strategy consultant Jeffrey Towson posits that data network effects and data scale are not sustainable competitive advantages. He explains that these elements are often just features of a business model rather than true defensive barriers. This perspective is crucial for leaders developing a robust digital transformation strategy.
This is my playbook for digital transformation strategy, which I use as a digital strategy consultant and professor. Most of what is written about digital strategy is conceptual, but this framework is designed to be operational and executable. It begins with the three core pillars of tech strategy: Re-imagining the Business, Creating a Digital Moats, and Building a Digital Operating System.
Digital strategy consultant Jeffrey Towson explains that Facebook’s core product is a powerful and scalable habit. He details how this habit formation is central to their digital transformation strategy and business model. The article concludes that while brilliant, this approach raises significant ethical concerns.
Gmail’s success is a masterclass in applying psychology for user retention, a crucial element of any digital transformation strategy. It brilliantly engineered habits through variable rewards and the endowed progress effect to keep users engaged. This analysis by digital strategy consultant Jeffrey Towson reveals the powerful behavioral tech tactics that made it a winner.
This is my playbook for the digital growth grind, which is the relentless and daily blocking and tackling of digital transformation strategy. It is the core operating system for digital companies, distinct from high-level strategic thinking. As a digital strategy consultant Jeffrey Towson emphasizes, mastering this grind is what separates successful companies from the rest.
Digital strategy consultant Jeffrey Towson highlights how generative AI is revolutionizing coordination across industries, as outlined in Sangeet Choudary’s book Reshuffle. The article emphasizes that GenAI enables new forms of ecosystem orchestration, significantly impacting digital transformation strategy. By leveraging AI-driven coordination, businesses can create smarter, more connected organizational frameworks.
Gmail’s design leverages powerful psychological principles to shape user behavior and create dependency. This approach to habit formation is a critical, yet often overlooked, component of any successful digital transformation strategy. Digital strategy consultant Jeffrey Towson breaks down these four key psych hacks that you can apply to your own products.
In this article, digital strategy consultant Jeffrey Towson shares four pivotal GenAI insights from Sangeet Choudary’s book, offering a fresh perspective on tech strategy. These takeaways are essential for leaders aiming to integrate AI into their digital transformation strategy. Towson’s analysis provides actionable advice for staying ahead in the rapidly evolving digital landscape.
In this article, digital strategy consultant Jeffrey Towson debunks common myths surrounding Smile Digital’s approach, revealing how their digital transformation strategy is often misunderstood. He highlights the company’s unique tech strategy, which challenges conventional wisdom in the industry. Readers will gain a clearer perspective on what truly drives Smile Digital’s success.