Is GenAI Disrupting Salesforce? The Rise of Intelligent CRM? (Tech Strategy – Podcast 215)

In this episode, digital strategy consultant Jeffrey Towson delves into the transformative impact of GenAI on Salesforce and the broader CRM industry. He discusses how intelligent CRM technologies are reshaping digital transformation strategies, offering unprecedented efficiency and insights. Towson highlights the strategic shifts companies must consider to stay competitive in this evolving landscape.

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The 3 Steps of a Digital Attacker Strategy (Tech Strategy – Podcast 214)

In this podcast, Jeffrey Towson, a digital transformation consultant, outlines the crucial steps for companies aiming to become digital attackers. He emphasizes the need for a robust digital transformation strategy, drawing from his expertise in both Asian technology and Western digital platforms. Tune in to gain practical insights and stay ahead in the ever-evolving digital landscape.

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6 Growth Tactics from Beauty Brand and Ecommerce Site Depology (Tech Strategy)

In a recent podcast interview, Alex Lee, the CEO and co-founder of Depology, shared their remarkable journey. After pivoting from a smaller ecommerce site to a beauty brand in 2019, Depology rapidly scaled its revenue to $10M within ten months. Their secret? A well-executed digital transformation strategy. In this article, we uncover valuable lessons for businesses seeking to grow in the digital era.

How Beauty Brand Depology Grew to $20M in Ecommerce Sales in 3 Years (Growth Tactics Podcast)

In this podcast, Jeffrey Towson, a leading tech strategy and digital transformation consultant, unpacks the playbook that fueled Depology’s meteoric rise. Learn how their innovative approach disrupted the beauty ecommerce landscape. From leveraging cutting-edge technologies to mastering customer engagement, Depology’s success story is a testament to the power of strategic thinking in the digital age.

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Microsoft

Why Microsoft’s Bundles Are So Powerful. As Slack Found Out. (Tech Strategy – Podcast 212)

In the latest episode of the Tech Strategy podcast, Jeffrey Towson delves into Microsoft’s use of bundles to launch Teams. And dethrone Slack. With Azure’s cloud services gaining market share and AI tools like Sales Copilot and GitHub Copilot driving productivity, Microsoft remains a tech powerhouse. As a digital strategy consultant, Towson highlights how Microsoft’s strategic moves are redefining the industry landscape.