According to digital strategy consultant Jeffrey Towson, personalization is no longer a ‘nice-to-have’ but a’must-have’ for businesses in today’s digital landscape. In his latest podcast, Towson emphasizes the importance of running a personalization marathon as part of a comprehensive digital transformation strategy. By doing so, businesses can create a more meaningful and engaging experience for their customers, ultimately driving growth and success.
Category Archives: Digital SMILE Marathon
How Alibaba’s GenAI Strategy is Building Learning and Adaptation into Ecommerce (Tech Strategy)
Alibaba’s GenAI strategy integrates advanced intelligence into their core products and operations. They aim to enhance efficiency and create robust barriers to entry. Group CEO Eddie Wu is refocusing on e-commerce and cloud and commitng to AI and digital transformation.
My Generative AI Playbook: Step 2 (Tech Strategy – Podcast 210)
In this episode of the Tech Strategy Podcast, Jeff Towson explores the second step of his Generative AI Playbook, focusing on the critical aspects of tech strategy. He discusses the key elements that drive successful AI implementation and shares actionable insights for businesses looking to harness the power of generative AI. Tune in for a deep dive into how strategic planning can transform AI potentials into tangible outcomes.
Step 2 of the GenAI Playbook Is a Rate of Learning Marathon Plus Building Intelligence Capabilities (6 of 6) (Tech Strategy)
Step 2 of the GenAI Strategy transcends traditional approaches by emphasizing the rate of learning and marathon-like endurance in developing intelligence capabilities. This article delves into how organizations can leverage these strategies to gain a competitive edge in technology. Learn the key components that make up a successful AI strategy and how they can transform your business’s tech trajectory.
How to Build GenAI into Operations – Part 2 (Tech Strategy – Podcast 204)
In this episode, Jeff Towson delves into the practical aspects of integrating generative AI into day-to-day operations.
Discover real-world examples and strategies for leveraging GenAI across industries.
Whether you’re a business leader or a tech enthusiast, this podcast sheds light on the future of operational excellence.
When Rate of Learning by Humans Is an Operating Activity vs. a Moat (4 of 6) (Tech Strategy)
Human learning rates play a pivotal role in shaping tech strategy. Whether it functions as an operating activity or a moat depends on context.
Industry-specific intelligence thrives on understanding these learning dynamics. Jeff Towson delves into the intricacies of leveraging human learning for competitive advantage.
Explore the interplay between human cognition and business models in the dynamic tech ecosystem.
CRAs Are the Path From Digital Operating Activities to Moats (2 of 2) (Tech Strategy – Podcast 201)
In this episode of the Tech Strategy Podcast, Jeff Towson delves into the world of CRAs (Capabilities, Resources, and Assets). These essential components link operating performance to structural advantages, offering a path from day-to-day activities to competitive moats.
Discover how CRAs can manifest as barriers to entry and competitive advantages. CEOs seeking sustainable growth should identify their moats and strategically build critical CRAs.
Listen now to explore the intersection of operating activities and strategic advantage through CRAs.
How BYD Auto Plans to Win in EVs (2 of 2) (Tech Strategy)
BYD Auto is one of the most successful electric vehicle makers in China and the world. In this article, digital strategy consultant Jeff Towson explains how the company uses its innovation strategy to create competitive advantages in four key areas: batteries, motors, electronics, and software. He also discusses the challenges and opportunities that BYD Auto faces in the rapidly evolving EV market.
3 More Digital Concepts Powering ARM Holdings (3 of 4) (Tech Strategy – Daily Article)
In this Tech Strategy Daily article, Jeff Towson discusses the 3 digital concepts that are powering ARM Holdings’ tech strategy. These concepts include the Internet of Things (IoT), artificial intelligence (AI), and 5G. By leveraging these concepts, ARM is staying ahead of the competition and driving innovation in the tech industry.
Digital Strategy Lesson: An Introduction to Rate of Learning (Tech Strategy – Podcast 184)
Welcome to Tech Strategy Podcast, where we explore the secrets of the best digital companies in the US, China and Asia. In this episode, we introduce the concept of rate of learning and how it can be used to develop a successful digital strategy. We discuss how companies like Alibaba, Google and Amazon have leveraged this concept to achieve success in their respective markets. Tune in to learn more about rate of learning and how it can help you build a winning digital strategy.