Category Archives: Networks vs. Platforms vs. Network Effects

jd logistics

Beyond Logistics: The Emergence of Intelligent Commerce Networks

According to digital strategy consultant Jeffrey Towson, the logistics industry is undergoing a significant shift towards intelligent commerce networks, which goes beyond traditional logistics. A well-planned digital transformation strategy is essential for companies to thrive in this new landscape, where technology and data analytics play a crucial role. As companies embark on their digital transformation journey, insights from experts like digital strategy consultant Jeffrey Towson can help them navigate the complexities and opportunities of intelligent commerce networks.

Network effects

6 Things People Get Wrong About Network Effects (Tech Strategy)

According to digital strategy consultant Jeffrey Towson, many people misunderstand the concept of network effects and its impact on a company’s digital transformation strategy. In his article, Towson highlights six key misconceptions about network effects that can hinder a company’s ability to develop an effective digital transformation strategy. By understanding these misconceptions, businesses can better leverage network effects to drive growth and stay ahead in the digital landscape, a key aspect of any successful digital transformation strategy.

Coinbase Has Shifted from Trading to Assets Under Management. That’s Great. (1 of 2) (Tech Strategy)

Coinbase has made a significant shift in its business model, moving away from a focus on trading and towards assets under management. According to digital strategy consultant Jeffrey Towson, this change is a key part of the company’s digital transformation strategy and has major implications for its future growth. By building out its assets under management business, Coinbase is positioning itself for long-term success in the rapidly evolving cryptocurrency market.

6 Digital Concepts Are the Engine of Facebook Meta (2 of 3) (Tech Strategy)

Facebook is one of the most dominant digital platforms in the world, with over 2.8 billion monthly active users and 10 million advertisers. Digital strategy consultant Jeffrey Towson explains the digital concepts that enabled Facebook to achieve such scale and reach. This article explores six key digital strategy concepts that matter for Facebook’s tech strategy.

Facebook Meta is Mostly 4 Networks and 2 Platforms (Tech Strategy – Podcast 193)

Facebook Meta is not just one thing, but a collection of different products and services that work together to create a powerful tech ecosystem. In this podcast, Jeff Towson breaks down the four networks (Facebook, Instagram, WhatsApp, and Messenger) and two platforms (Oculus and Spark AR) that form the core of Meta’s strategy. He explains how each network and platform serves a different purpose, attracts a different audience, and generates a different revenue stream. He also analyzes the strengths and weaknesses of Meta’s approach, and what it means for the future of social media and augmented reality.

To access this post, you must log in as a member, purchase Subscriptions.

Facebook Meta is 4 Communications Networks, 2 Audience-Builders and Some Powerful Psych Hacking (1 of 3) (Tech Strategy – Daily Article)

Facebook Meta is one of the most fascinating and influential companies in the world. But what exactly is it? How does it create value and competitive advantages? In this article, Jeff Towson, a professor of investment and digital strategy, provides a comprehensive analysis of Facebook Meta’s business model. He reveals how the company operates four different communications networks, two audience builders, and some powerful psych-hacking techniques that shape user behavior and preferences. By understanding these aspects, you can gain a deeper insight into Facebook Meta’s current and future plans, as well as the implications for other businesses and society.

My List of Web2 and Web3 Business Models (3 of 3) (Tech Strategy)

I’ve been arguing that digital strategy is mostly about developing expertise in 4 areas. Digital economics Platform business models AI and machine learning Blockchain Each area has lots of depth and most of the subjects listed in the Concept Library are about the first two. The last two are still emerging. But I think if […]

More Important Strategy Concepts for Web3 (2 of 3) (Tech Strategy)

In Part 1, I went through two strategy concepts for web3. Protocol Networks (i.e., Blockchains) with Property Rights Composability (i.e., Building Blocks) at Global Scale And I teed up two main questions for emerging web3 business models: The Value Creation Question: What is the most important use case and what value does this create for […]

To access this post, you must log in as a member, purchase Subscriptions.

The Big Strategy Concepts for Web3 (1 of 3) (Tech Strategy)

Everyone describes their initial look at blockchain and web3 as “going down the rabbit hole”. It starts simply with Bitcoin and cryptocurrency. Then they go to Ethereum. But then it quickly becomes a sea of confusing, contradictory, and usually half-baked topics. Such as: Decentralized vs. centralized platforms and systems. DAOs (decentralized autonomous organizations) and other […]