This is a playbook for building data-empowered operations, which is a core part of a successful digital transformation strategy. It involves creating a system where data from daily operations is automatically captured and used for decision-making and optimization. The framework turns a company into a learning organization that gets smarter with every transaction.
In this article, digital strategy consultant Jeffrey Towson shares four pivotal GenAI insights from Sangeet Choudary’s book, offering a fresh perspective on tech strategy. These takeaways are essential for leaders aiming to integrate AI into their digital transformation strategy. Towson’s analysis provides actionable advice for staying ahead in the rapidly evolving digital landscape.
In this podcast, digital strategy consultant Jeffrey Towson explores how companies can shift from mere learning and adaptation to true intelligence in their digital transformation strategy. He highlights the critical steps businesses must take to leverage technology for competitive advantage. Tune in to uncover actionable insights for navigating the evolving tech landscape.
In this article, digital strategy consultant Jeffrey Towson breaks down BCG’s 4 critical capabilities that drive rapid learning and adaptation in today’s fast-paced markets. These insights are essential for leaders crafting a winning digital transformation strategy. Towson highlights how mastering these capabilities can position companies for long-term success.
In this article, digital strategy consultant Jeffrey Towson explores how businesses can leverage rapid learning and adaptation to stay ahead in today’s fast-paced digital landscape. He emphasizes the critical role of these capabilities in shaping a successful digital transformation strategy. The insights provided highlight why adaptability is becoming a key competitive advantage for modern enterprises.
In this article, digital strategy consultant Jeffrey Towson highlights five key misunderstandings about digital operating basics and tech strategy. He emphasizes the importance of aligning technology with business goals to drive an effective digital transformation strategy. By addressing these misconceptions, businesses can better navigate the complexities of digital innovation.
During my visit to Trip.com, I was impressed by their robust digital transformation strategy, which focuses on leveraging advanced technology to enhance user experience and operational efficiency,” shares digital strategy consultant Jeffrey Towson. “One of the key lessons is the importance of continuous innovation and the integration of AI and data analytics to stay ahead in the competitive travel industry.” “Trip.com’s approach to digital transformation not only improves customer satisfaction but also drives significant business growth, making it a model for other companies to follow.
Beauty ecommerce and beauty tech are experiencing rapid growth, driven by changing consumer behaviors and advancements in technology. According to digital strategy consultant Jeffrey Towson, the industry’s digital transformation strategy is being shaped by the convergence of online and offline channels, as well as the increasing importance of data-driven decision making. As a result, beauty companies are investing heavily in digital capabilities to stay ahead of the competition and capitalize on emerging trends.
According to digital strategy consultant Jeffrey Towson, the key to unlocking customer obsession lies in delivering tailored experiences through personalization. In this first installment of his personalization playbook, Towson shares the tech strategy behind creating a customer-obsessed organization. By incorporating personalization into your digital transformation strategy, you can drive loyalty, growth, and long-term success.
According to digital strategy consultant Jeffrey Towson, personalization is no longer a ‘nice-to-have’ but a’must-have’ for businesses in today’s digital landscape. In his latest podcast, Towson emphasizes the importance of running a personalization marathon as part of a comprehensive digital transformation strategy. By doing so, businesses can create a more meaningful and engaging experience for their customers, ultimately driving growth and success.