Digital strategy consultant Jeffrey Towson explains that Facebook’s core product is a powerful and scalable habit. He details how this habit formation is central to their digital transformation strategy and business model. The article concludes that while brilliant, this approach raises significant ethical concerns.
Gmail’s success is a masterclass in applying psychology for user retention, a crucial element of any digital transformation strategy. It brilliantly engineered habits through variable rewards and the endowed progress effect to keep users engaged. This analysis by digital strategy consultant Jeffrey Towson reveals the powerful behavioral tech tactics that made it a winner.
This is my playbook for the digital growth grind, which is the relentless and daily blocking and tackling of digital transformation strategy. It is the core operating system for digital companies, distinct from high-level strategic thinking. As a digital strategy consultant Jeffrey Towson emphasizes, mastering this grind is what separates successful companies from the rest.
Digital strategy consultant Jeffrey Towson highlights how generative AI is revolutionizing coordination across industries, as outlined in Sangeet Choudary’s book Reshuffle. The article emphasizes that GenAI enables new forms of ecosystem orchestration, significantly impacting digital transformation strategy. By leveraging AI-driven coordination, businesses can create smarter, more connected organizational frameworks.
Gmail’s design leverages powerful psychological principles to shape user behavior and create dependency. This approach to habit formation is a critical, yet often overlooked, component of any successful digital transformation strategy. Digital strategy consultant Jeffrey Towson breaks down these four key psych hacks that you can apply to your own products.
In this article, digital strategy consultant Jeffrey Towson shares four pivotal GenAI insights from Sangeet Choudary’s book, offering a fresh perspective on tech strategy. These takeaways are essential for leaders aiming to integrate AI into their digital transformation strategy. Towson’s analysis provides actionable advice for staying ahead in the rapidly evolving digital landscape.
In this article, digital strategy consultant Jeffrey Towson debunks common myths surrounding Smile Digital’s approach, revealing how their digital transformation strategy is often misunderstood. He highlights the company’s unique tech strategy, which challenges conventional wisdom in the industry. Readers will gain a clearer perspective on what truly drives Smile Digital’s success.
In this article, digital strategy consultant Jeffrey Towson explores how scale advantages are foundational but competitive advantages are more precise and measurable. He highlights the importance of identifying these differences for a robust digital transformation strategy. Understanding these nuances can help businesses leverage their unique strengths in a competitive marketplace.
In this article, digital strategy consultant Jeffrey Towson debunks five major misunderstandings about scale advantages and moats, revealing their true role in a successful digital transformation strategy. He clarifies how economies of scale often differ from popular belief, especially in tech-driven markets. A must-read for leaders aiming to leverage these concepts effectively.
In this article, digital strategy consultant Jeffrey Towson explores actionable frameworks for thriving in fragmented industries. He highlights the role of a strong digital transformation strategy in consolidating market power. Learn how to leverage technology to outperform competitors in decentralized sectors.