Category Archives: Barriers to Entry and Soft Structural Advantages

barrier to entry

5 Misconceptions About Barriers to Entry (Tech Strategy)

According to digital strategy consultant Jeffrey Towson, there are several misconceptions about barriers to entry in tech strategy that can hinder a company’s digital transformation strategy. These misconceptions can lead to poor decision-making and ineffective resource allocation, ultimately affecting the success of the company’s digital transformation efforts. By understanding and addressing these misconceptions, businesses can develop a more effective digital transformation strategy and stay ahead of the competition, as discussed by digital strategy consultant Jeffrey Towson.

Bilibili

Will Bilibili Abandon Its Gaming (ACG) Fanbase for Mass Market Video? (2 of 3) (Tech Strategy)

As a digital strategy consultant, Jeffrey Towson examines Bilibili’s potential pivot from its niche gaming and ACG fanbase to a broader mass-market video approach. This shift would require a significant adjustment to the company’s digital transformation strategy, with uncertain consequences for its loyal user base. Towson weighs the pros and cons of this move and what it might mean for Bilibili’s future growth and competitiveness in the Chinese tech landscape.

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How GenAI Will Disrupt Salesforce with Intelligent CRM (3 of 3) (Tech Strategy)

Digital strategy consultant Jeffrey Towson looks at the transformative potential of GenAI on Salesforce’s CRM capabilities. He highlights how this digital transformation strategy could redefine customer relationship management by integrating advanced AI functionalities. Towson’s expertise provides a comprehensive look at the future of intelligent CRM and its impact on the industry.

Is GenAI Disrupting Salesforce? The Rise of Intelligent CRM? (Tech Strategy – Podcast 215)

In this episode, digital strategy consultant Jeffrey Towson delves into the transformative impact of GenAI on Salesforce and the broader CRM industry. He discusses how intelligent CRM technologies are reshaping digital transformation strategies, offering unprecedented efficiency and insights. Towson highlights the strategic shifts companies must consider to stay competitive in this evolving landscape.

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The 3 Steps of a Digital Attacker Strategy (Tech Strategy – Podcast 214)

In this podcast, Jeffrey Towson, a digital transformation consultant, outlines the crucial steps for companies aiming to become digital attackers. He emphasizes the need for a robust digital transformation strategy, drawing from his expertise in both Asian technology and Western digital platforms. Tune in to gain practical insights and stay ahead in the ever-evolving digital landscape.

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Microsoft

Why Microsoft’s Bundles Are So Powerful. As Slack Found Out. (Tech Strategy – Podcast 212)

In the latest episode of the Tech Strategy podcast, Jeffrey Towson delves into Microsoft’s use of bundles to launch Teams. And dethrone Slack. With Azure’s cloud services gaining market share and AI tools like Sales Copilot and GitHub Copilot driving productivity, Microsoft remains a tech powerhouse. As a digital strategy consultant, Towson highlights how Microsoft’s strategic moves are redefining the industry landscape.