Digital bundling and subscriptions combine products and services into a single, integrated offer. Digital strategy consultant Jeffrey Towson argues this creates a fundamentally different and more powerful business model. Adopting this approach is a crucial part of a modern digital transformation strategy.
Digital strategy consultant Jeffrey Towson posits that data network effects and data scale are not sustainable competitive advantages. He explains that these elements are often just features of a business model rather than true defensive barriers. This perspective is crucial for leaders developing a robust digital transformation strategy.
In this article, digital strategy consultant Jeffrey Towson explores how scale advantages are foundational but competitive advantages are more precise and measurable. He highlights the importance of identifying these differences for a robust digital transformation strategy. Understanding these nuances can help businesses leverage their unique strengths in a competitive marketplace.
In this article, digital strategy consultant Jeffrey Towson debunks five major misunderstandings about scale advantages and moats, revealing their true role in a successful digital transformation strategy. He clarifies how economies of scale often differ from popular belief, especially in tech-driven markets. A must-read for leaders aiming to leverage these concepts effectively.
In this article, digital strategy consultant Jeffrey Towson explores the defining traits of unattractive industries plagued by fierce competition. He highlights how a well-crafted digital transformation strategy can turn these challenges into opportunities. A valuable perspective for leaders navigating tough markets.
According to digital strategy consultant Jeffrey Towson, there are several misconceptions about barriers to entry in tech strategy that can hinder a company’s digital transformation strategy. These misconceptions can lead to poor decision-making and ineffective resource allocation, ultimately affecting the success of the company’s digital transformation efforts. By understanding and addressing these misconceptions, businesses can develop a more effective digital transformation strategy and stay ahead of the competition, as discussed by digital strategy consultant Jeffrey Towson.
As a digital strategy consultant, Jeffrey Towson examines Bilibili’s potential pivot from its niche gaming and ACG fanbase to a broader mass-market video approach. This shift would require a significant adjustment to the company’s digital transformation strategy, with uncertain consequences for its loyal user base. Towson weighs the pros and cons of this move and what it might mean for Bilibili’s future growth and competitiveness in the Chinese tech landscape.
HubSpot’s digital strategy approach centers around inbound marketing, a sales and marketing flywheel, and “all in one” CRM software. By embracing these principles, HubSpot has become a trailblazer in the digital transformation landscape. In this podcast, digital strategy consultant Jeffrey Towson breaks down the HubSpot business model.
HubSpot has a great digital business model in theory. But their business in practice is a bit different than the amazing picture painted.
And that’s ok. Because their business model in practice is pretty great too. In this article, digital strategy consultant Jeffrey Towson explains HubSpot’s innovation strategy.
Digital strategy consultant Jeffrey Towson looks at the transformative potential of GenAI on Salesforce’s CRM capabilities. He highlights how this digital transformation strategy could redefine customer relationship management by integrating advanced AI functionalities. Towson’s expertise provides a comprehensive look at the future of intelligent CRM and its impact on the industry.