In today’s digital landscape, everything has become politicized, and tribe and belief network effects have gone digital. According to digital strategy consultant Jeffrey Towson, this shift has significant implications for businesses, individuals, and society as a whole. By understanding these dynamics, organizations can develop a more effective digital transformation strategy that takes into account the complex interplay between technology, politics, and human behavior.
Category Archives: B2C Customer View: Tribal and Belief Behavior
Can You Get Network Effects from Belief? What About from Tribes, Expertise, and Language? (3 of 3) (Tech Strategy)
Digital strategy consultant Jeffrey Towson explains how network effects can be a powerful driver of growth and success in the digital age. By understanding the underlying dynamics of expertise, language, tribe, belief, and group psychology, businesses can create and leverage network effects to achieve their goals. In this article, Towson breaks down the different types of networks and how they can be applied to inform a winning digital transformation strategy.