Bike-sharing in China is a great example about how digital tools can have a big impact on fairly simple businesses. Mostly by increasing convenience and giving consumers what they really want. From a talk I gave in Singapore in 2018.
Video is below and Youtube link is here.
Part 1: What is the Engine of Chinese Bike-Sharing?
Part 2: Give Consumers Exactly What They Want
Part 3: In Digital China, Re-Imagine Operations ASAP
Part 4: In Digital China, Get Ready for Super-Platforms
Part 5: New Retail is Bigger Than You Think
I write and speak about digital China and Asia’s latest tech trends.