How to Write a #1 Business Book. Step 2: Go Direct to Readers (Video)



I’ve written 3 best-selling business books, two of which hit #1 (One Hour China, One Hour Consumer China).

I’m starting to write a new book and am documenting / vlogging the process. Hopefully this will be of help to anyone working on a book – or thinking of doing so. Please follow along and write your own. 🙂

Here is the first video. On Youtube here. And on Tencent Video here.

Step 1 is here.

Step 3 is here.

Cheers, jeff


I write and speak about digital China and Chinese consumers.


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